Hi there, I’m Adam, and I’m honored to share the next chapter in the story of Blenditup.

While I’m now at the helm of this incredible company, Blenditup's roots go back to 1998 when Rod, the original founder, started his journey selling blenders at a home show in Pocatello, Idaho. It was during this time that he noticed something critical: despite having the right tools, many customers were struggling to recreate the recipes and techniques they had just learned. He realized that the real value wasn’t just in selling a blender—it was in empowering people to use it with confidence and creativity.

That insight led to the creation of Blenditup, a company born from the desire to help people unlock the true potential of their blenders, starting with a line of consumables designed to enhance blending. Rod’s vision was always bigger—he wanted to inspire healthy, nourishing meals, no matter the blender. Over the years, Blenditup has evolved into a trusted brand offering a diverse range of products—from superfood powders and spice blends to nutritional supplements—all created to make blending easier, healthier, and more enjoyable.

Today, as I step into the role of owner, I carry forward Rod’s vision and the values he instilled in Blenditup with deep respect. As a veteran of the U.S. Army, discipline, perseverance, and attention to detail are core to who I am. My commitment to healthy living, including following daily fitness routines and nourishing my body with wholesome foods, aligns perfectly with Blenditup’s mission to help people live healthier, happier lives. I believe that health is a holistic journey, and I’m excited to build on Blenditup’s foundation, expanding our offerings into new lines of products and continuing to innovate with products that make blending even more accessible, impactful, and empowering for our customers.